In yesterday's blog, we revisited the topic of utilizing the power of promotional pens to enhance the reach of your business. Pens have been and continue to be extremely succesful marketing tools for businesses of all kinds. In fact, it is difficult to think of any type of business that hasn't had its name, logo and contact info written on the side of a pen at some point.
Lightweight, inexpensive and practical, promotional pens are perhaps, the easiest promo item to carry around and give away. They are used regularly by pretty much everyone and are useful and durable for long periods of time. A Matthew Zande article from EzineArticles.com helped for us to remember some of the best ways to use promo pens to the benefit of your company. We wish to revisit that piece today.
One of Zande's strongest arguments on behalf of the pen is that it can be given as a gift for practically every possible occasion. Conventions, trade shows and seminars are just a few of the examples of events that are perfect for handing out pens. He notes that they are almost never refused by those who are offered them, ensuring that this simple giveaway provides successful results for the company who distributes them.
Writes Zande: ?These pens have become like a walking billboard, a silent but active marketing sales force of the company…Promotional pens are really a great advertisement. It is low in cost but high in functionality, the reason why a promotional drive with a pen as a give-away never fails to provide successful results for the company.?
We mentioned yesterday that one of the most popular promo items sold by Synergy is the banner pen. Our unique design which features a pull-out slip from the pen's barrel comes in a variety of themes. They include professional Canadian hockey team schedules, a two-year calendar, an amortization chart and even first-aid information.
And while these designs are both highly popular and effective, we have many more available for your company to choose from. Depending on the type of company you are and the size of your marketing budget, you may want to also consider some of our higher-end models. We know, it sounds as if we're talking about cars or something. But the sleek design and superior quality of our products do make them just as cool.
For example, we have promo pens that are made of solid maple or rosewood. Our catalogue features a 3-in-1 laser pen as well as metal pens with rubber grips. We have special designer pens crafted by the likes of KRESSMAN© and Franco Serretti. Not to mention, we carry the impressive and cool-to-use tape measure pens and Stylus Techno pens.
Don't forget, as we mentioned on our blog last week, we also proudly sell recycled pens that contribute to the protection of our environment. With so many to choose from, we can only recommend that you simply check out the ?Pens? section of our website. Put our pens to good use by promoting your business with them today.