It’s natural for the staff, here at Synergy Marketing, to discuss how great promotional gifts are. After all, we are experts at promoting businesses across Canada with inexpensive, yet very effective promo gifts. But you don’t have to take our word for it. On TopTenReviews.com, Jill Harness lists a number of ways that promo products can help your brand.
Getting Passed Along. Your promo gift is not your average ad. Harness points out that items like pens are great little investments because they are passed around and used regularly. Sometimes, an item as simple as a promotional pen is the reason that someone will find out about a company. Even in today’s digital world, people still ask for pens. Send your customers home with them!
Daily Reminders. Promo gifts are great because they are intended to never leave the people they are given to. They serve as subtle ways to remind customers to revisit your store. The more useful the promo gift, the better. Imagine your customers sipping their morning coffees from mugs that you gave them. Chances are, you’ll be seeing those people more often!
Walking Billboards. Gifts such as sunglasses make amazing “double promotions”. As Harness explains, your gift will not only impress its recipient, but it will serve as a billboard every time it is worn. So while the person wearing your pair of shades will think about your company every time he or she wears it, the people who see the sunglasses will be either reminded or informed about where to do business.
Local Goodwill. Promotional gifts make for perfect giveaway items and contest prizes. Harness recommends that you get involved in community events and see about making your business a sponsor. Not only will potential customers get your promo gifts, but they associate your brand with goodwill. It is arguable that there is no better way to make a good impression on your community.
Corporate Gifts. At Synergy Marketing, we do offer higher-end gifts. As Harness writes, sometimes you need to go a bit further to impress your “higher-end clientele”. There are a number of gifts available that will work to leave lasting impressions on those that may be spending the most amount of money at your business. These are customers you definitely want to keep around.
Employee Rewards. “Not all promotional products need to be used for advertising,” Harness writes, “You can also provide employee incentives and small reminders at your company parties with these items. It’s always good to remember that a happy employee is a productive employee and just because you have a small business doesn’t mean you can’t afford to reward your employees from time to time.”
It’s time to call one of our friendly sales reps by dialing 1-877-748-9884. Getting the right promo gift for your brand will be the first important step in taking your company to the next level. As the Synergy Marketing Blog has pointed out all week long, promo gifts are inexpensive, useful and effective tools to build your business. Let’s begin growing your client base today!